Brandaid Project and TFO Canada, to launch Haiti collection of home decor designs

As a part of this entire project Brandaid worked closely with different small enterprises and co-designed products that are unique and suitable for international market. Each artisan enterprise has been given marketing tools and brand, which will help the enterprises to create their identity and enhance their value in the global consumer market. Brandaid Project's co-founder Tony Pigott who is also the Chairman of JWT Canada and Global CEO of JWT Ethos said that this partnership represents how the power of the consumer brands can be utilized to change the entire world for good. He also said that a brand identity is capable of relieving poverty at a global scale.

The Brandaid Haiti Collection of Home Décor Designs will include 30 unique designs created by 5 artisan enterprises of Haiti. The products will be sold through flagship stores of Hudson Bay in Toronto, Ottawa and Montreal. The products will also be sold through thebay.com.

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Read more: canada, Brandaid Project, Home Design, Home Decor, Home and family

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